The campaign is set to go live during the coveted Asia Cup for Indian audiences and will be featuring the company’s Brand Ambassador Shahid Kap
PokerBaazi.com, India’s biggest poker platform, today announced the launch of two new brand films in continuation to the “You Hold the Cards” campaign. The campaign is set to go live during the coveted Asia Cup for Indian audiences and will be featuring the company’s Brand Ambassador Shahid Kapoor.
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While the first brand film of “You Hold the Cards”, launched in July this year, concentrated on the brand messaging of debunking the myth of luck playing an upper hand contrary to the fact that skill is the key factor in championing poker. The new films will be focusing on the product USPs that differentiates the brand from the rest in the category. Through the new brand films, PokerBaazi brings forth some of the interactive features that the app has to offer like emojis, throwables, and real-time player stats amongst others that make the gameplay more interesting and enjoyable.
Speaking on the campaign, Varun Ganjoo, Co-Founder and Marketing Director – Baazi Games said, “The journey so far has been rather overwhelming. We are thrilled to see the love and acceptance that the brand film has received from the audiences in merely a month of the “You Hold the Cards” campaign.”